About Natural Instinct

Award winning pet food manufacturer, Natural Instinct is passionate about pets. Their raw food diet for dogs and cats follows the motto “you are what you eat” and their wholesome and delicious meals are the convenient, no stress, no mess way to feed raw!
Within the product ranges, there is a wide choice to suit all tastes and requirements from Weaning Paste and Puppy Foods to their popular Senior recipe, for doggies who feel their age!

A keen supporter of British produce, all Natural Instinct’s recipes are made using only the best human grade, DEFRA approved 100% British raw meat and bone and the freshest vegetables and fruit.

For more information please contact retail@naturalinstinct.com, visit the website at www.naturalinstinct.com or telephone 01276 608500

Our Services

  • Dog
  • Cat
  • Senior
  • Weaning Paste
  • Treats
  • Accessories

We established our business because…

To spread the word that raw is best!

Why dogs love what we offer…

Our raw food diet for dogs and cats follows the motto "you are what you eat". Our wholesome and delicious meals are the no stress, no mess way to feed raw!

The advice we give dog owners is…

Feed your dogs and cats raw as nature intended! The raw food diet echoes the food hunted, scavenged and eaten by the ancestors of today's dogs and cats. We sincerely believe that raw is the best natural option, feeding as nature intended, free from artificial additives, colours, preservatives and fillers.

Our Latest Reviews

“Fantastic quality! Speedy delivery! A* service ”
by on 25th September 2020
Our dog absolutely loves this food, she’s only a pup but she is thriving and so healthy. You can really tell it’s fresh and of good quality. The delivery is always fast and reliable! Highly recommended.
“The perfect balance ”
by on 23rd September 2020
my boxer has been on this since birth x she is now 3 yrs and so healthy and full of life
“Highly Recommend!”
by on 6th December 2019
We have fed our puppy on Natural instinct from when we first got him but used various different treats (not raw) whilst training in a bid to find him something high value, now he is a little older and after a weekend of upset tummy from the cooked meat treats we had been giving him I decided to order him some bits and bobs with his frozen food order to try. I settled on chick hearts, liver bites, lamb lites, beef pipe and beef jerky, tbh I wasn’t really all that sure how much I was able to give him of each but after sending a quick Facebook message I soon got some helpful advice on each product (hearts, liver & jerky in moderation as they are rich and the lamb lites can be used as a treat for training for anyone wondering, all can be cut down into tiny bits easily apart from the liver). I received my box the day after ordering and nothing has been a bigger hit for my pup, not even hotdogs or cheese can compare to the reaction I got for the chicken hearts! The beef pipe makes a fantastic chew because bertie shreds it rather than trying to gobble it down whole (an issue we have always had with smaller raw hide chews) and despite it looking a bit gross it smells of roast beef!
We have had one issue where my delivery wasn’t as fresh as usual (I think it had defrosted slightly due to the warm weather) but my complaint was quickly resolved and I had a fresh box sent out to me for the next day, we had to make do with tinned food for a day but I should have been more organised and ordered my food in plenty of time (when getting food delivered you always run the risk of delays in delivery etc)!
I look forward to trying him on some of the other treats you have to offer!
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